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Setting Up a Custom Domain

How to configure custom subdomains so clients access the platform at your MSP's URL.

Updated over a week ago

A custom domain means your clients access the platform at a URL like app.yourmsp.com instead of app.strategyoverview.com. You'll set up two subdomains: one for the main application and one for the authentication service.

We recommend app.yourdomain.com for the app and identity.yourdomain.com for identity, but you can name them whatever fits your brand.

Requirements

  • Subscription plan: Backer or higher

  • User role: Administrator or Manager

Note: Custom domain must be configured before custom email.

Configuration steps

  1. Navigate to Settings > Branding > Custom domain

  2. Click the edit icon next to Main APP, enter your app URL, and click Add

  3. Click the edit icon next to Identity APP, enter your identity URL, and click Add

  4. Expand both rows to see your DNS records

  5. In your DNS provider, create each record using the Type, Host/Name, and Value shown

  6. Return to Strategy Overview and click Verify

If everything is configured correctly, the status updates to Verified (email row) and Authenticated (nested rows).

Tip: Click Verify once, then wait a minute before checking the status. If it doesn't update right away, give it a few minutes and try again. DNS records sometimes take a moment to be recognized even after they've propagated.

Tip: DNS changes can take time to propagate. Most propagate within an hour, but allow up to 24-48 hours depending on your provider's TTL settings.

Important: Once your custom domain is set up, your team should log in at the custom URL (e.g., app.yourmsp.com) rather than app.strategyoverview.com. Bookmark it as your default so your experience stays consistent with what your clients see.

With your custom domain in place, the next step is Setting Up a Custom Email to complete the white-label experience.

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